DIGITAL DOINGS: Web savvy Roger Vivier fans will soon be able to order designs from recent past collections online. In tandem with the presentation of the house’s latest limited-edition Rendez-Vous collection on Monday and Tuesday, the house will also unveil its new e-boutique offering a limited selection of designs by the brand’s creative director Bruno Frisoni since his arrival at the house in 2003. No current collections will be sold on the e-store, which will go live in September. Among other digital initiatives, the house has also revamped its homepage and launched a new iPhone-friendly app for its website. The app’s features include a GPS function linked to the site’s “Ines’ little diary” section, a video guide to the favorite Paris hotspots of the brand’s ambassador Inès de la Fressange, as well as a Pacman-style video game, Miss X, with graphics borrowed from the house’s new same name logo-d accessories line
credit to http://www.wwd.com/eyescoop/fashion-scoops/roger-vivier-launches-e-boutique-3695139?src=twitter
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